"Performance" in the context of content creation and digital platforms typically refers to how well your content is doing in terms of engagement, reach, and overall effectiveness. Here are key aspects of assessing content performance: 1. **Engagement Metrics:** - **Likes, Comments, Shares:** These metrics indicate how actively your audience is interacting with your content. Higher engagement often reflects content resonance. 2. **Reach and Impressions:** - **Reach:** The total number of unique users who see your content. - **Impressions:** The total number of times your content is displayed, including repeat views. 3. **Click-Through Rates (CTR):** - For external links, CTR measures the percentage of users who clicked through to an external website. 4. **Watch Time:** - For video content, watch time is crucial. It measures how long viewers engage with your videos. 5. **Conversion Rates:** - If your content inc...
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