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Reach and Impressions

Reach and impressions are both important metrics for understanding how many people are seeing your content online. Here's a quick breakdown of the key differences:
 * Reach: Refers to the total number of unique users who have seen your content.
 * Impressions: The total number of times your content has been displayed, regardless of whether it was seen by a unique user or the same person multiple times.
In simpler terms, reach is about the number of people exposed to your content, while impressions measure the total views your content gets.

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